The world’s most popular customer relationship management platform Salesforce has integrated Lition’s commercial blockchain technology.
Lition is one of the few public/private blockchains currently supported by a major cloud provider, Microsoft Azure.
According to Lition, integrating its blockchain will allow Salesforce to leverage data decentralization to make its CRM architecture more secure in the long run. It explained that:
“Building a dependency upon data that is completely centralized creates operational risks. Extracting that data is not always guaranteed. A GDPR compliant blockchain is a great way to decentralize some of that dependency.”
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